Austin, Texas, Aug. 5, 2021 — Ernst & Young LLP (EY US) today announced that CEO and Chairman Doss Cunningham of Nutrabolt was named an Entrepreneur Of The Year® 2021 Central Texas Award winner. The Entrepreneur Of The Year Awards program is one of the preeminent competitive awards for entrepreneurs and leaders of high-growth companies. The award recognizes those who are unstoppable entrepreneurial leaders, excelling in talent management; degree of difficulty; financial performance; societal impact and building a values-based company; and originality, innovation and future plans. Cunningham was selected by an independent panel of judges, and the award was announced during the program’s virtual awards gala on August 4, 2021.  

Nutrabolt, a global leader in active health and wellness, includes industry-leading sports nutrition brands such as Cellucor, original maker of C4® Energy, and XTEND, a top BCCA brand to its budding portfolio. The C4® product line has recently transcended the sports nutrition market to become the fastest growing performance energy beverage in the nation1 while accelerating its market share expansion within the sports nutrition category. Through brand partnerships and strategic product placement within ecommerce and traditional channels, Nutrabolt sits at the helm of significant, sustained growth, setting the company up for continued success. 

“I am so honored to receive this recognition, but candidly, it’s really a team award,” said Doss Cunningham, Chairman and CEO of Nutrabolt. “Our success has always been driven by a collective effort and I therefore dedicate this incredible award to my teammates, both past and present employees who have helped pave the way. I can’t wait to see what the future brings for our amazing company and how it will foster my own personal growth.”

An Austin native, Cunningham has been at the helm of Nutrabolt since 2007 and his entrepreneurial passion and understanding of health and fitness has contributed to his success in transforming the company from a start-up to an industry giant. Due to his passion and knowledge, he has developed a vast array of products to complement a consumer’s fitness journey and believes in creating products with a science-first approach that also deliver on taste and performance. In addition to his professional ventures, Cunningham and his wife, Danielle, founded the GiveJoy Foundation with a mission to empower and guide students to a strong, healthy future through a program that emphasizes access to proper nutrition, advocacy of physical movement throughout the day and the importance of forming healthy habits and relationships.

For 35 years, EY US has honored entrepreneurs whose ambition, courage and ingenuity have driven their companies’ success, transformed their industries and made a positive impact on their communities. Cunningham will go on to become a lifetime member of the esteemed multi-industry community of award winners, with exclusive, ongoing access to the experience, insight and wisdom of fellow alumni and other ecosystem members in over 60 countries — all supported by vast EY resources.

As a Central Texas award winner, Cunningham is now eligible for consideration for the Entrepreneur Of The Year 2021 National Awards. Award winners in several national categories, as well as the Entrepreneur Of The Year National Overall Award winner, will be announced in November at the Strategic Growth Forum®, one of the nation’s most prestigious gatherings of high-growth, market-leading companies.

The Entrepreneur Of The Year program has honored the inspirational leadership of entrepreneurs such as: 

  • Brian Niccol of Chipotle Mexican Grill, Inc. 
  • Saeju Jeong of Noom 
  • Joe DeSimone of Carbon, Inc. 
  • Howard Schultz of Starbucks Corporation 
  • Jodi Berg of Vitamix 
  • Reid Hoffman and Jeff Weiner of LinkedIn 
  • Hamdi Ulukaya of Chobani 
  • Kendra Scott of Kendra Scott LLC 
  • Andreas Bechtolsheim and Jayshree Ullal of 
  • Arista Networks 
  • James Park of Fitbit 
  • Daymond John of Fubu


Founded and produced by Ernst & Young LLP, the Entrepreneur Of The Year Awards are nationally sponsored by SAP America and the Kauffman Foundation. In Central Texas, sponsors also include Broadway Bank, Colliers International, Marsh & McLennan Agency, Shearman & Sterling LLP, Bridgepoint Consulting, Donnelly Financial Solutions and Watkins Insurance Group.

About Entrepreneur Of The Year® 
Entrepreneur Of The Year® is the world’s most prestigious business awards program for unstoppable entrepreneurs. These visionary leaders deliver innovation, growth and prosperity that transform our world. The program engages entrepreneurs with insights and experiences that foster growth. It connects them with their peers to strengthen entrepreneurship around the world. Entrepreneur Of The Year is the first and only truly global awards program of its kind. It celebrates entrepreneurs through regional and national awards programs in more than 145 cities in over 60 countries. National overall winners go on to compete for the EY World Entrepreneur Of The Year™ title.

About EY Private 
As Advisors to the ambitious™, EY Private professionals possess the experience and passion to support private businesses and their owners in unlocking the full potential of their ambitions. EY Private teams offer distinct insights born from the long EY history of working with business owners and entrepreneurs. These teams support the full spectrum of private enterprises including private capital managers and investors and the portfolio businesses they fund, business owners, family businesses, family offices and entrepreneurs. Visit

About EY
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About Nutrabolt
Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles. The company’s disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4® (one of the fastest-growing energy drink brands in the United States and the #1 selling global pre-workout brand), XTEND® (the #1 post-workout recovery brand in the United States), and Cellucor® (an award-winning sports nutrition brand created in 2002).

Since our founding 20 years ago, our goal has been to meet the discerning needs of performance athletes and fitness enthusiasts, while appealing beyond this core group to include consumers around the globe who are making healthy, active living a daily priority.

Nutrabolt’s portfolio, which is distributed in over 125 countries, is sold through company-owned DTC platforms, Amazon, and other third-party marketplaces, and is available at leading retailers across the U.S., including Walmart, Target, 7-Eleven, Walgreens, Kroger, H-E-B, Wawa, Publix, GNC, and the Vitamin Shoppe. For more information about Nutrabolt, please visit

1 TTL US MULO+C, L52 wks through 4/18, *among brands with at least $40MM in sales

Contact: Ethan Friedman 
Tel: 8183834733 
Email: [email protected]

SOURCE Nutrabolt